If you have been fishing soft plastics that are regularly shredded, move up to wooden lures.  Wooden lures are sturdy and durable.  They have unique action, and cedar lures in particular have a long tradition and history of catching fish.  Beside the lure action, cedar lures have a distinctive scent - you can smell them through the package, and the cedar smell seems to help attract fish strikes.  Phase II Lures are hand-carved, hand-crafted from cedar wood, and they catch fish - each Phase II lure design and color has caught fish before it is sold. Try some Phase II Lures today and get in on the action!

Pretty is as Pretty does:

Here’s a little SECRET: many fishing lures are built primarily to catch fishermen. That’s bassackwards since the primary function of a lure should be catching fish. Every lure from Phase II has proven it will catch fish. If you want pretty, buy a pretty lure. If you want to catch fish, buy a Phase II Lure.

Phase II Lures - summary:

Phase II Lures cover nearly every type of inshore fishing with casting and spinning gear - topwater, backwater, flats, swimmers, trolling, teasing.  We also have two lures designed primarily for fresh water (and we also know they catch fish in the brine). 

 Many retail tackle dealers and individual purchasers have made multiple, repeat purchases of Phase II Lures, because these unique but traditional lures catch fish

Why hand-made, hand-carved cedar lures?

The traditional cedar lure is unpainted, no eyes, just a plug of cedar wood (great buoyancy, water-proof) with a lead head and single tail hook. It consistently catches fish. I like the tradition (and the fish-catching), so, I’ve taken cedar and carved it into various shapes, added strategically placed, specific amounts of weight, to achieve the desired swimming action, painted lure bodies in proven fish-catching colors, and the result is a variety of cedar lures addressing most inshore fishing opportunities. I also like the idea of made-in-America, one at a time, instead of mass-produced, mostly foreign-make and usually plastic (ever crack a plastic lure on a rock?) stuff. And as I’ve said before, and will repeat, Phase II Lures catch fish.

There are more than twenty-five production steps between a cedar plank and the finished, packaged lure. Every Phase II Lure is individually hand-carved, hand-made, and hand-crafted. After carving, each lure is belt-sanded once, then hand-sanded twice during finishing. The finish is brush-applied by hand - five coats of polyurethane varnish on clear lures, one primer coat, three acrylic color coats, two varnish coats on painted lures. Blue/white and white lures receive two non-yellowing lacquer coats in place of varnish. 100lb. split rings and swivels are used.

BigT lures have 1.5" stainless steel screw eyes implanted nose and tail with cement, in a pre-drilled pilot hole for lure integrity. BigT has a 6/0 single tail hook with double-layered, double-wrapped, hand-tied natural buck tail.  CedarEel lures are through-wired with a 6/0 single tail hook, double-layered, double-wrapped, hand-tied natural bucktail.

Dancer, Dipper,Junior, Mongo, Poppy, Scooter, Skipper, Stubby, Surf Dawg & Wiggler lures are through-wired, with a single 4/0 tail hook, hand-tied natural buck tail.

Dancer, Dipper, Mongo & Surf Dawg lures also have a 3/0, 3X treble body hook. Bucky & Skeeter (especially for freshwater) are through-wired with a single #4, 2X treble hook.

The combination of design shape, size and weight placement gives Phase II Lures their unique movement through the water that attracts fish strikes. Proven fish-catching colors are used.

Phase II Lures are constructed primarily for light-medium casting with spinning or casting reels, 10-20 lb. line. If using braid 30-40lb. works best.

BigT, CedarEel, Dipper,Junior, Mongo, Poppy,Surf Dawg & Wiggler are also excellent trolling lures (BigT can also be used as a teaser.) You can successfully troll Phase II Lures with spinning, casting, boat rods or wire.

Junior, Poppy & Surf Dawg are also effective as pencil poppers by easily reversing the split ring and hook from tail to nose.

Bucky & Skeeter are designed for light rods in salt or fresh water fishing.

More specific suggestions for fishing Phase II Lures are on each respective lure page of the website.

Authorized Phase II Lures retail dealers are shown on the "Great Tackle Dealers" page of the website with full contact information including a direct website link if available. Purchase from them or from the website (PayPal convenience), following the links provided throughout the website.