You will find here information and pictures about all Phase II Lures, sales stats, dealers, fish, gift and events ideas, ordering information and other related "stuff." If you have questions, contact me by phone or e-mail - and add some Phase II Lures to your fishing arsenal. GOOD FISHING!
Dick Fincher
dickf@phaseiilures.com , 203 226 7252
MIGHTY BIG BLUE - Caught on a Phase II Lures chartreuse/red DANCER, and proudly displayed by Rob Person, Branford, CT, 7/8/10. This chopper measures 38" from nose to tail. Rob was fishing with Captain Tom Migdalski. Fish of a lifetime, Rob, and thanks to Captain Tom for sending along the picture!
Welcome to the newest Phase II Lures dealers:
When you are fishing in the Savannah, GA area, stop at Adams Bait & Tackle, 3508 Macceo Drive, Thunderbolt, GA 31410 (912 89 1550). The store is conveniently located on the east side of the Intercoastal Waterway and on the way to Skidaway Island, and Don has a great selection of live bait, as well as Phase II Lures Scooter floating poppers and Junior darting swimmers waiting for you.
It is a pleasure to have Surfland Bait & Tackle, 28 Plum Island Turnpike, Newbury, MA 10951 (978 462 4202) as a Phase II Lures dealer. Kay Moulton and her professional staff are famous for their custom lure selection as well as great full service from repairs to bait to fishing hot spots. When you are at the far north shore of Massachusetts. stop at Surfland for some Phase II Lures and your other fishing needs. www.surflandbt.com
What are Phase II Lures?
Phase II Lures are hand-carved, hand-crafted from cedar wood (cedar has a long history and successful tradition in fishing). Phase II Lures are made to catch fish, and each Phase II lure design and color has caught fish before it is sold.
Pretty is as Pretty does:
Here’s a little SECRET: many fishing lures are built primarily to catch fishermen. That’s bassackwards since the primary function of a lure should be catching fish. Every lure from Phase II has proven it will catch fish. If you want pretty, buy a pretty lure. If you want to catch fish, buy a Phase II Lure.
Phase II Lures - summary:
Phase II Lures are currently available from retail tackle dealers (see "Great Tackle Dealers" page) in 12 states and from the website. Many retail tackle dealers and individual purchasers have made multiple, repeat purchases of Phase II Lures, because these unique but traditional lures catch fish
Spring, 2007 - Junior (4", 3/4 oz., nose-weighted) & Poppy (6", 1 oz., nose-weighted) darting swimmers are introduced.
Summer, 2007 - Mongo (7.5", 2 oz., evenly weighted) jointed needlefish swimmer is marketed.
Spring, 2008 - Scooter (4", 3.4 oz., tail-weighted) floating popper is sold.
Summer, 2008 - Surf Dawg (6", 2 oz., weighted 1/3rd tail, 2/3rds nose) heavy darting swimmer for surf/wind goes on the market.
Spring, 2009 - Dancer (6", 1.5 oz., tail-weighted), a long casting topwater needlefish, introduced.
Spring, 2010 - BigT (10", 2 oz., tail-weighted), extra large needlefish for topwater surf casting and fast trolling, announced.
Why hand-made, hand-carved cedar lures?
The traditional cedar lure is unpainted, no eyes, just a plug of cedar wood (great buoyancy, water-proof) with a lead head and single tail hook. It consistently catches fish. I like the tradition (and the fish-catching), so, I’ve taken cedar and carved it into various shapes, added strategically placed, specific amounts of weight, to achieve the desired swimming action, painted lure bodies in proven fish-catching colors, and the result is a variety of cedar lures addressing most inshore fishing opportunities. I also like the idea of made-in-America, one at a time, instead of mass-produced, mostly foreign-make and usually plastic (ever crack a plastic lure on a rock?) stuff. And as I’ve said before, and will repeat, Phase II Lures catch fish.
How are Phase II Lures made?
There are more than twenty-five production steps between a cedar plank and the finished, packaged lure. Every Phase II Lure is individually hand-carved, hand-made, and hand-crafted. After carving, each lure is belt-sanded once, then hand-sanded twice during finishing. The finish is brush-applied by hand - five coats of polyurethane varnish on clear lures, one primer coat, three acrylic color coats, two varnish coats on painted lures. Blue/white and white lures receive two non-yellowing lacquer in place of varnish. 100lb. split rings and swivels are used.
BigT lures have 1.5" stainless steel screw eyes implanted nose and tail with cement, in a pre-drilled pilot hole for lure integrity. BigT has a 6/0 single tail hook with double-layered, double-wrapped, hand-tied natural buck tail.
Dancer, Junior, Mongo, Poppy, Scooter & Surf Dawg lures are through-wired, with a single 4/0 tail hook, hand-tied natural buck tail.
Dancer, Mongo & Surf Dawg lures also have a 3/0, 3X treble body hook.
Phase II Lures Catch Fish!
The combination of design shape, size and weight placement gives Phase II Lures their unique movement through the water that attracts fish strikes. Proven fish-catching colors are used.
Phase II Lures are constructed primarily for light-medium casting with spinning or casting reels, 10-20 lb. line. If using braid 30-40lb. works best.
BigT, Junior, Mongo, Poppy & Surf Dawg are also excellent trolling lures (BigT can also be used as a teaser.) You can successfully troll Phase II Lures with spinning, casting, boat rods or wire.
Junior, Poppy & Surf Dawg are also effective as pencil poppers by easily reversing the split ring and hook from tail to nose.
More specific suggestions for fishing Phase II Lures are on each respective lure page of the website.
Buying Phase II Lures:
Authorized Phase II Lures retail dealers are shown on the "Great Tackle Dealers" page of the website with full contact information including a direct website link if available. Purchase from them or from the website (PayPal convenience), following the links provided throughout the website.